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Bachelor of Business Administration

About Program

The Bachelor of Business Administration (BBA) is a 3‑year undergraduate degree designed to give you a solid foundation in business and management principles. It blends theoretical knowledge with practical application across core functional areas—preparing you for managerial roles or for further study (MBA, specialized master’s).

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Bachelor of Business Administration Program Accreditations:

UGC
UGC
NIRF
NIRF

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🎓 Universities Offering This Course

Chandigarh University

Chandigarh University

�The Bachelor of Business Administration (BBA) is a three‑year undergraduate degree designed to equip students with a solid foundation in business theory, functional management skills, and practical applications. Unlike more specialized commerce or technical degrees, the BBA emphasizes a broad managerial perspective—integrating concepts from finance, marketing, operations, human resources, and entrepreneurship—so graduates are ready to step into entry‑level leadership roles or pursue advanced studies (e.g., MBA).?

📚 BBA – Semester‑Wise Curriculum

🗓 Semester 1: Foundations of Management

  1. Principles of Management

  2. Business Communication

  3. Business Economics I

  4. Financial Accounting I

  5. Business Mathematics & Statistics I


🗓 Semester 2: Core Business Skills

  1. Organizational Behavior

  2. Business Law & Ethics

  3. Business Economics II

  4. Financial Accounting II

  5. Business Mathematics & Statistics II


🗓 Semester 3: Functional Specializations Begin

  1. Marketing Management I

  2. Human Resource Management I

  3. Managerial Economics

  4. Cost Accounting

  5. Elective I (e.g., E‑Commerce, Retail Management)


🗓 Semester 4: Deepening Functional Areas + Internship Prep

  1. Marketing Management II

  2. Human Resource Management II

  3. Operations & Supply Chain Management

  4. Management Accounting

  5. Skill Enhancement (e.g., Advanced Excel, Business Communication)

  6. Internship Preparation Seminar


🗓 Semester 5: Advanced Topics & Live Projects

  1. Financial Management

  2. Research Methods in Business

  3. Entrepreneurship & Innovation

  4. Elective II (e.g., Digital Marketing, International Business)

  5. Live Project / Industry Case Study


🗓 Semester 6: Capstone & Specializations

  1. Strategic Management

  2. Business Analytics / MIS

  3. Elective III (e.g., Project Management, Service Operations)

  4. Elective IV (e.g., Leadership & Change, Sustainable Business)

  5. Capstone Project / Business Plan Presentation

  6. Final Internship Report & Viva Voce


🔍 Key Features Across Semesters

  • Foundation Papers establish core managerial concepts.

  • Functional Papers (Marketing, HR, Finance, Operations) build specialized skills.

  • Electives let you tailor the degree to emerging areas (digital, international, analytics).

  • Skill Enhancement courses ensure hands‑on proficiency (software, communication).

  • Internships & Live Projects integrate theory with real‑world business practice.

  • Capstone synthesizes your learning into a research or practical business plan.

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💼 Top Career Roles After BBA

👔 Role🏢 Sectors / Employers💰 Entry‑Level Salary (₹/mo)
Management Trainee / AssistantFMCG, Retail, Manufacturing, Telecom20,000 – 35,000
Business AnalystConsulting firms, IT/ITES, E‑commerce, BFSI30,000 – 50,000
Marketing ExecutiveFMCG, Digital Agencies, Startups, Media Houses20,000 – 40,000
Human Resources AssociateCorporates, Recruitment Firms, BPOs18,000 – 30,000
Operations CoordinatorLogistics, Supply Chain, Manufacturing20,000 – 35,000
Sales ExecutivePharmaceuticals, Automobiles, Real Estate, IT Services18,000 – 35,000
Digital Marketing SpecialistStartups, E‑commerce, Digital Agencies25,000 – 45,000
Financial Services OfficerBanks, NBFCs, Insurance Companies25,000 – 40,000
Entrepreneur / Startup FounderSelf‑employedVaries widely (> ₹30,000)

🏢 Key Hiring Sectors

  • Fast‑Moving Consumer Goods (FMCG)

  • Information Technology & IT‑Enabled Services (IT/ITES)

  • E‑commerce & Startups

  • Banking, Financial Services & Insurance (BFSI)

  • Retail & Hospitality

  • Consulting & Market Research

  • Healthcare & Pharmaceuticals

  • Manufacturing & Supply Chain


🚀 Growth Paths & Certifications

  1. Specialized Certifications:

    • Digital Marketing (Google, HubSpot)

    • Business Analytics (Microsoft, Tableau)

    • Project Management (PMP, PRINCE2)

  2. Higher Studies:

    • MBA / PGDM (CAT, XAT, NMAT)

    • Master’s in Analytics / Finance / HR

  3. Professional Exams:

    • UPSC / State PCS (for administrative roles)

    • Banking Exams (IBPS, SBI PO)

    • SSC CGL (Inspector, Assistant roles)

Fee Structure

    No fee data available for this course.

Additional Details

Total Course Fee by nationality
  • 🌐 Indians: ₹ - ₹
Admissions Open for July’2025 Session. X